The ‘girls’ at Double Whammies. Lisa (Regina Hall) is in the centre, not wearing the outfit. Next to her are Danyelle (left) and Maci (Haley Lu Richardson, right)

This screening was frustrating and disappointing, partly because the promotion material was misleading. I’d persuaded friends to watch it on the basis that it was a comedy. I sought out the film with some difficulty (it played a handful of venues locally for a couple of showings). My interest was in its lead player Regina Hall whose earlier roles in Girls Trip (US 2017) and The Hate U Give (US 2018) had impressed me. But Support the Girls isn’t a straight comedy. Some reviewers call it a comedy-drama. I think that for me it may be a form of satire. I did know that it was an ‘American independent film’ rather than a mainstream African-American film like the two titles listed above and I did recognise the name of writer-director Andrew Bujalski, but I hadn’t seen any of his previous films. I was perhaps too reliant on the bold claim in the promo trailer that this was a ‘big-hearted comedy’.

On reflection I can see that the film has merits and it’s actually quite a serious observation of a particular slice of American popular culture and importantly, the people who work to make it possible, the ‘girls’ of the title. Regina Hall’s character, Lisa, is the manager of a sports bar, a privately-owned version of bars like the national Hooters chain with the wince-inducing title of ‘Double Whammies’. The bizarre concept for the film is a bar featuring big-breasted and scantily-clad serving women that is also meant to be ‘family friendly’! It’s situated in a strip mall on the outskirts of Austin, Texas. The ‘plot’ is barely visible but it begins with Lisa opening up the bar in the morning when she is already upset by something. But she is a trouper and just gets on with things. Throughout the next 24 hours she will deal with a whole range of problems, most work-related but others involving her life outside work. She deals with every challenge in the best way she can. Despite everything, Lisa loves her job and she loves her girls, most of whom return the affection but don’t necessarily understand her position. As one reviewer put it, Lisa is the archetypal ‘den mother’ and who wouldn’t want to work for a manager who backs her staff if customers misbehave and who, if she has to fire someone, will do it as humanely as possible, always trying to be ‘fair’? She inspires loyalty and regular customers like her too. Regina Hall carries off the role to perfection. But are today’s events just too much, even for Lisa?

Lisa argues her case with the owner ‘Cubby’ (James le Gros)

The concept behind the bar is difficult to understand from a UK perspective. (There is one Hooters bar, in Nottingham, I believe. It’s been open since 2010 but the chain hasn’t expanded.) UK sports bars don’t have provocatively dressed ‘waitresses’ as far as I’m aware and the focus is on the sport. I tend to avoid such bars myself but I’m sure they have female as well as male customers. The concept is odd, even in the US. Andrew Bujalski himself explains how he sees it:

You don’t see many stories set in this slice of Americana, and with good reason. It does not lend itself to grand dramatic arcs, or, really, to gut-busting comedy. But it certainly is full of contradictions, and incredibly fertile with opportunities for subtle spiritual conflicts. I couldn’t pretend to untangle these from an insider’s perspective, so I dreamed up a kind of outsider character, Lisa the general manager, to walk in there with a spirit of openness and love – and plenty of her own pathologies – to see what she might discover in there. While it is a very specific story in many ways, I hope that anyone who’s ever worked for a living will relate. Most of us have to buy/sell one crazy ‘concept’ or another to pay our bills, and some days, you’re not sure if your humor and dignity will survive to the end of the shift . . . (Press Notes Director’s Statement)

This statement suggests that Bujalski knew what he was up to and for many critics in the US he succeeded. Many see the film as celebrating the sisterhood of female workers at a time of #MeToo. The film also scored highly with the Spirituality & Practice website. As well as the simple daily grind of Lisa’s job and the endless stream of decisions in the face of new problems she has to contend with, the narrative offers two distinct critiques. One is the way in which the owner carefully subverts ideas of diversity in employment practices when he requires Lisa to ensure that there are never too many Black or Latino girls working together on the same shift. The other is a sequence in which we eavesdrop on a hiring scenario for another, similar, establishment in the same strip. The ‘Man Cave’ is a national chain (fictitious, I assume) and the woman spouting corporate guff has risen through the ranks. She speaks as if she actually believes what she says. This might have been part of a ‘mockumentary’.

I think that if the film had been promoted as a drama about working in this kind of place, I would have engaged with it differently. But there are still problems with the production, whatever the perspective. One is the poor quality of the sound recordings/presentation. I often do have difficulty following American dialogue, not so much the language or the accent, but when the sound is muddy or actors mumble or talk over each other it becomes difficult to follow the details of the plot. We all agreed this wasn’t a ‘Hollywood’ film, but all the same we did expect some kind of coherent plotline. It’s not often that a film ends when you are still trying to work out what is going on. In retrospect it all makes sense but this isn’t the kind of film which should require that kind of retrospection. As well as Regina Hall, I should also pick out Haley Lu Richardson as Maci and rapper Shayna McHayle as Danyelle, the two main employees supporting Lisa. US TV watchers will also no doubt pick out Lea DeLaria of Orange Is the Only Black as one of the regular customers, Bobo. There isn’t too much to say about the look of the film, though I did enjoy the brief montage of food preparation in the kitchen. In the end, I think this screening simply proves that I’ve lost touch with some aspects of American popular culture and filmmaking.