
I didn’t think much of American Hustle, but I liked The Fighter and David O’Russell’s 1999 film 3 Kings. Joy seems to have had very mixed reviews and has been treated as almost an independent film with a reduced release. It hasn’t been a massive box office success and its IMDB rating reflects audience disappointment. I wondered about seeing it but it does feature Jennifer Lawrence in the lead and she’s always watchable. So, I ended up as the sole audience member in a tea-time showing in my local 300 seat cinema. The manager even came into the auditorium to see if I was OK and to offer me blankets for the cold. And it was cold. But I still had a good time.
I’d heard radio reviews and read press reports that this was a mish-mash – several films jumbled up etc. etc. But I thought it was totally coherent with great narrative drive and 124 minutes sped by. Perhaps I was simply mesmerised by Ms Lawrence? I guess the film is a form of biopic about Joy Mangano, the inventor of the Miracle Mop and other products for her company Ingenious Designs and subsequently an important presenter on the Home Shopping Network. I knew nothing about this so I think I followed the narrative that Russell and Bridesmaids writer Annie Mumolo created without every worrying about its ‘fidelity’ as a biopic.

What did strike me was the way in which Jennifer Lawrence completely controls the narrative – and dominates every scene. Given the strength of a cast that includes Robert De Niro, Isabella Rossellini, Diane Ladd and Virginia Madsen (and later Bradley Cooper) that’s no mean achievement. At one point I thought to myself, “she’s got it” – the star image of the great female icons of Studio Hollywood. This could be Barbara Stanwyck or Joan Crawford. I was pleased to find these thoughts echoed by Graham Fuller in Sight & Sound (February). As Fuller points out, Russell presents a strong woman without the need of a love interest (the suggestion of how she might feel about the Bradley Cooper is at the end of the film and doesn’t drive the narrative). There is a brief moment where crime/physical/judicial jeopardy is a threat but other wise she is Joan Crawford in Mildred Pierce sans sex and crime – and still riveting to watch. What does drive the narrative is her dysfunctional family and the shenanigans of small-scale manufacturing as an entrepreneurial activity. Since the ideological discourse of the film is about entrepreneurs and the American Dream (with an anecdote about David O. Selznik and Jennifer Jones underpinning Joy’s determination to make it) I should feel antipathy towards the film, but identification with Joy takes over. Fuller is again on the money with his reference to Erin Brockovich and perhaps what is attractive is the class struggle embodied in the narrative. The time period of the film did not feel very specific to me, partly because Russell uses such a wide range of popular songs and music from TV and films. I was quite happy watching the film as if it was a 1970s blue-collar film. The factory that Joy sets up reminded me of various films, including The Pajama Game (1957) with Doris Day and, much more recently, the sweat shop in Real Women Have Curves (2002). Watching various trailers and online promotional features, it’s evident that Russell had the rights to a lot of music material, some of which he uses very well. I was most affected by his use of ‘Expecting to Fly’ by Buffalo Springfield, but also puzzled by the preponderance of music from the 1950s, 60s and 70s. Is there some kind of commentary on Joy’s story in this?
I’m not sure why the film has been criticised for jumbling different genres. Perhaps it is the narrative strategy that allows Joy’s grandmother to have a voiceover narration or her mother to dominate the narrative at times via her immersion in soap opera worlds as a form of escape. Both these seemed fine to me as aspects of the influences, positive and negative on Joy’s story. The film is frequently referred to as a comedy. I suppose it is, but for me it was more like a melodrama. Two other thoughts that don’t seem to have got much attention elsewhere. One is the confirmation of the ‘women’s picture narrative’ via the best friend, Jackie (Dascha Polanco) whose action at a crucial point saves Joy. The other is just to mention Édgar Ramírez, the Venezuelan actor who plays Joy’s ex-husband. I knew I’d seem him before and I later realised he was Carlos in the Olivier Assayas film about Carlos The Jackal.

I’m sure that there is a lot more to say about Joy and I would be interested in it as a student text – except it’s rather long at 124 minutes (though it isn’t too long as a narrative). In the third image above, you can get a flavour of the ‘overdetermined’ nature of Russell’s imagery. Having dealt with the opposition, Joy in her aviator shades, leather jacket and rough cut hair peers in a Christmas shop window in downtown Dallas. She looks at a Christmas display of a trainset with scenery and models as artificial snow falls from above the window (an interesting invention in itself). Joy is thinking about the world she created out of paper cut-outs, damaged in a row between her parents. I think it was Nat King Cole on the soundtrack and for me snowflakes always make me think of Citizen Kane. There are many commentators online who thought that Joy was boring. I despair.